| They not only have the muscle and clout, says Penn State University business professor Dennis Gioia. Large corporations also have brand name recognition, which is useful in an Internet cluttered with thousands of different companies vying for attention. “We had so many people trying to do business on the Internet that a buyer got completely confused. So the branding issue became a huge resource advantage for traditional business. When they put out a dot-com company, people knew what they were about and it's been considered to generate a huge competitive advantage." | |
| 滨州大学商学系教授Dennis Gioia说到，大公司不仅有实力，并且有品牌知名度，这在泛滥着成千上万不同公司争抢着人们关注的网络上非常的有用。有很多人正在尝试从事电子商务，这也买家完全的迷惑。所以品牌成为了传统商业的一个巨大的资源优势。当他们投资开办一个网络公司时，人们已经了解了他们是什么，这点将产生很大的竞争优势。 |
| They not only have the muscle and clout, says Penn State University business professor Dennis Gioia. Large corporations also have brand name recognition, which is useful in an Internet cluttered with thousands of different companies vying for attention. " We had so many people trying to do business on the Internet that a buyer got completely confused. So the branding issue became a huge resource advantage for traditional business. When they put out a dotcom company, people knew what they were about and it' s been considered to generate a huge competitive advantage." | |
| bin zhou da xue shang xue xi jiao shou Dennis Gioia shuo dao, da gong si bu jin you shi li, bing qie you pin pai zhi ming du, zhe zai fan lan zhe cheng qian shang wan bu tong gong si zheng qiang zhe ren men guan zhu de wang luo shang fei chang de you yong. you hen duo ren zheng zai chang shi cong shi dian zi shang wu, zhe ye mai jia wan quan de mi huo. suo yi pin pai cheng wei le chuan tong shang ye de yi ge ju da de zi yuan you shi. dang ta men tou zi kai ban yi ge wang luo gong si shi, ren men yi jing liao jie le ta men shi shen me, zhe dian jiang chan sheng hen da de jing zheng you shi. |
| They not only have the muscle and clout, says Penn State University business professor Dennis Gioia. Large corporations also have brand name recognition, which is useful in an Internet cluttered with thousands of different companies vying for attention. " We had so many people trying to do business on the Internet that a buyer got completely confused. So the branding issue became a huge resource advantage for traditional business. When they put out a dotcom company, people knew what they were about and it' s been considered to generate a huge competitive advantage." | |
| bīn zhōu dà xué shāng xué xì jiào shòu Dennis Gioia shuō dào, dà gōng sī bù jǐn yǒu shí lì, bìng qiě yǒu pǐn pái zhī míng dù, zhè zài fàn làn zhe chéng qiān shàng wàn bù tóng gōng sī zhēng qiǎng zhe rén men guān zhù de wǎng luò shàng fēi cháng de yǒu yòng. yǒu hěn duō rén zhèng zài cháng shì cóng shì diàn zǐ shāng wù, zhè yě mǎi jiā wán quán de mí huò. suǒ yǐ pǐn pái chéng wéi le chuán tǒng shāng yè de yí gè jù dà de zī yuán yōu shì. dāng tā men tóu zī kāi bàn yí gè wǎng luò gōng sī shí, rén men yǐ jīng liǎo jiě le tā men shì shén me, zhè diǎn jiàng chǎn shēng hěn dà de jìng zhēng yōu shì. |
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