| 'Creative thinking may mean simply the realization that there's no particular virtue in doing things the way they have always been done,' wrote Rudolph Flesch, a language authority. This accounts for our reaction to seemingly simple innovations like plastic garbage bags and suitcases on wheels that make life more convenient: 'How come nobody thought of that before?' The creative approach begins with the proposition that nothing is as it appears. Innovators will not accept that there is only one way to do anything. Faced with getting from A to B, the average person will automatically set out on the best-known and apparently simplest route. The innovator will search for alternate courses, which may prove easier in the long run and are bound to be more interesting and challenging even if they lead to dead ends. Highly creative individuals really do march to a different drummer. | |
| “创造性思维也许只不过意味着能够意识到按老办法办事没什么特别可取之处。”语言权威人士鲁道夫•弗莱契写到。这解释了我们看到像塑料垃圾袋和带轮箱包之类令生活更便利但看似简单的发明时的反应：怎么过去就没有人想到这办法呢？” 创造性方法始于“一切不可貌相”的议题。创新者不会接受办事只有一种方法的论调。面对从A到B的挑战，普通人会自动踏上一条最为人熟悉、显然最简单的路径。创新者则会探寻另外不同的道路，而它将会最终被证实更简单、也一定更有趣、更富挑战性，即使它们通向死胡同。 极富创造性的人的确是标新立异、独树一帜的。 |
| ' Creative thinking may mean simply the realization that there' s no particular virtue in doing things the way they have always been done,' wrote Rudolph Flesch, a language authority. This accounts for our reaction to seemingly simple innovations like plastic garbage bags and suitcases on wheels that make life more convenient: ' How come nobody thought of that before?' The creative approach begins with the proposition that nothing is as it appears. Innovators will not accept that there is only one way to do anything. Faced with getting from A to B, the average person will automatically set out on the bestknown and apparently simplest route. The innovator will search for alternate courses, which may prove easier in the long run and are bound to be more interesting and challenging even if they lead to dead ends. Highly creative individuals really do march to a different drummer. | |
| " chuang zao xing si wei ye xu zhi bu guo yi wei zhe neng gou yi shi dao an lao ban fa ban shi mei shen me te bie ke qu zhi chu." yu yan quan wei ren shi lu dao fu fu lai qi xie dao. zhe jie shi le wo men kan dao xiang su liao la ji dai he dai lun xiang bao zhi lei ling sheng huo geng bian li dan kan si jian dan de fa ming shi de fan ying: zen me guo qu jiu mei you ren xiang dao zhe ban fa ne?" chuang zao xing fang fa shi yu" yi qie bu ke mao xiang" de yi ti. chuang xin zhe bu hui jie shou ban shi zhi you yi zhong fang fa de lun diao. mian dui cong A dao B de tiao zhan, pu tong ren hui zi dong ta shang yi tiao zui wei ren shu xi xian ran zui jian dan de lu jing. chuang xin zhe ze hui tan xun ling wai bu tong de dao lu, er ta jiang hui zui zhong bei zheng shi geng jian dan ye yi ding geng you qu geng fu tiao zhan xing, ji shi ta men tong xiang si hu tong. ji fu chuang zao xing de ren di que shi biao xin li yi du shu yi zhi de. |
| ' Creative thinking may mean simply the realization that there' s no particular virtue in doing things the way they have always been done,' wrote Rudolph Flesch, a language authority. This accounts for our reaction to seemingly simple innovations like plastic garbage bags and suitcases on wheels that make life more convenient: ' How come nobody thought of that before?' The creative approach begins with the proposition that nothing is as it appears. Innovators will not accept that there is only one way to do anything. Faced with getting from A to B, the average person will automatically set out on the bestknown and apparently simplest route. The innovator will search for alternate courses, which may prove easier in the long run and are bound to be more interesting and challenging even if they lead to dead ends. Highly creative individuals really do march to a different drummer. | |
| " chuàng zào xìng sī wéi yě xǔ zhǐ bù guò yì wèi zhe néng gòu yì shí dào àn lǎo bàn fǎ bàn shì méi shén me tè bié kě qǔ zhī chù." yǔ yán quán wēi rén shì lǔ dào fū fú lái qì xiě dào. zhè jiě shì le wǒ men kàn dào xiàng sù liào lā jī dài hé dài lún xiāng bāo zhī lèi lìng shēng huó gèng biàn lì dàn kàn sì jiǎn dān de fā míng shí de fǎn yìng: zěn me guò qù jiù méi yǒu rén xiǎng dào zhè bàn fǎ ne?" chuàng zào xìng fāng fǎ shǐ yú" yī qiè bù kě mào xiāng" de yì tí. chuàng xīn zhě bú huì jiē shòu bàn shì zhǐ yǒu yī zhǒng fāng fǎ de lùn diào. miàn duì cóng A dào B de tiǎo zhàn, pǔ tōng rén huì zì dòng tà shàng yī tiáo zuì wéi rén shú xī xiǎn rán zuì jiǎn dān de lù jìng. chuàng xīn zhě zé huì tàn xún lìng wài bù tóng de dào lù, ér tā jiāng huì zuì zhōng bèi zhèng shí gèng jiǎn dān yě yí dìng gèng yǒu qù gèng fù tiǎo zhàn xìng, jí shǐ tā men tōng xiàng sǐ hú tòng. jí fù chuàng zào xìng de rén dí què shì biāo xīn lì yì dú shù yī zhì de. |
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